[et_pb_section admin_label=”section” fullwidth=”off” specialty=”off”][et_pb_row admin_label=”Row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” text_font_size=”25″ use_border_color=”off” border_color=”#ffffff” border_style=”solid”]<\/p>\n
Travel Retail \u2013 a 6th continent inhabited by Global Shoppers<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]<\/p>\n
Its own economy: Market size of Travel Retail – $ 60 billion in 2014 [1]<\/a> and 100 billion in 2020 [1]<\/a> TFWA, 2015<\/p>\n [2]<\/a> UNTWO, 2015<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_image admin_label=”Image” src=”http:\/\/brandglobalshopper.com\/wp-content\/uploads\/2015\/09\/Airport-terminal.jpg” show_in_lightbox=”off” url_new_window=”off” animation=”left” sticky=”off” align=”center” force_fullwidth=”off” always_center_on_mobile=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]<\/p>\n [\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]<\/p>\n \u201cAirport retailers, knowing the flight schedules and shopping habits of travellers according to their boarding cards, are primed to receive them. Merchandise changes hourly depending on arrivals\u201c (The Economist)<\/em><\/p>\n What are airports\u2019 success strategies for developing their Travel Retail business?<\/p>\n
Its own capitals: airports of Dubai, London, Hong Kong, Paris, Amsterdam
Its inhabitants : global shoppers- 2,6 billion passengers en 2014 +6% vs 2013 [2]<\/a><\/p>\nWhy are airports the No. 1 spot for addressing the Global Shopper?<\/h2>\n
Airports- the number one channel for Travel Retail<\/h2>\n
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Key figures:<\/h2>\n
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